VACUUM CLEANER 3D VISUALIZATION FOR PRODUCT LAUNCH: CASE STUDY
NewsWhile the product is in the design phase, there is no better way to start advertising it than with photorealistic 3D rendering. GreatVacs, a renowned retailer of cleaning appliances, is well aware of this fact. The company’s founder...
AR VS VR: THE DIFFERENCE, AND WHAT EACH ONE DOES FOR ONLINE SHOPPING
NewsWe live in an era where technological advancements are reshaping the way we interact with the world. And online shopping is no exception. Over the past few years, two technologies, augmented reality (AR) and virtual reality (VR), have...
LIFESTYLE PRODUCT PHOTOGRAPHY: WHAT IT COSTS AND WHEN TO RENDER IT INSTEAD
NewsWhat holds the key to consumer engagement in the fiercely competitive world of product marketing? It’s visually stunning imagery. In this aspect, one groundbreaking tool that can make all the difference is 3D modeling for product...
TYPES OF PRODUCT ADVERTISING: A DIVE INTO ONLINE AND OFFLINE STRATEGIES
NewsNavigating types of product advertising can seem challenging. It is especially so today, amidst the evolving market dynamics. The blend of traditional and digital methods provides marketers with diverse strategies. And each has its...
AMAZON IMAGE REQUIREMENTS: SIZES, FORMATS AND RULES FOR EVERY SLOT
NewsAmazon is a godsend for all kinds of product brands as the platform allows access to hundreds of millions of customers on a daily basis. The single Prime membership program boasts 200 million participants worldwide, and more and more...
VR 3D RENDERING FOR AN IMMERSIVE DISTILLERY EXPERIENCE: CASE STUDY
NewsThis distillery visualization project included two different tasks. Namely, we needed to do still CG images of the space and also VR 3D rendering for a full immersion experience. After the successful completion of the project, we...
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