360 PRODUCT PHOTOGRAPHY: HOW A SPIN GETS MADE AND WHAT IT COSTS

360 product spin of a canvas backpack rendered from a 3D model, no camera involved

One of the main problems with selling products online is that customers cannot examine items thoroughly at ecommerce stores. Which makes them hesitate to press the ‘Buy’ button. Text descriptions and photos of the product can help сlients understand what they can expect — but only to some extent.

HISTORY OF 3D PRINTING: A BRIEF OVERVIEW

History of 3D printing: 3D printer creating a model of a human head

3D printing has become a media star recently, revolutionizing many industries and becoming more advanced every year. Now, 3D-printed materials are being used to construct buildings in record times. Complex electronics can be manufactured at home in hours with a bit of know-how.

7 CREATIVE FORMATS OF PRODUCT VISUALS FOR MARKETING

Product visuals: 3D product image of an aerial camera drone

Product visuals are a key element in content marketing. Without catchy images and videos, even a brilliant copywriting piece about goods can get lost among myriads of other promo texts. The reasons for that are simple: 65% of all people are visual learners. The human brain perceives and processes the images way faster than texts.