How do you sell an engagement ring worth thousands of dollars that does not exist yet? A real product listing with an Add to Cart button, variant selectors for eleven stone shapes, and images convincing enough to make someone spend that money on something that will not be manufactured until after they pay. That is the operating reality of made-to-order … Read More
FUTURE OF ECOMMERCE: 7 TRENDS CHANGING HOW PEOPLE BUY IN 2026
The future of ecommerce is being shaped by the latest technologies and increasing customer expectations. The latter means that buyers want to get an immersive shopping experience without leaving their homes. And digital technologies allow them to do just that.
PRODUCT VIDEO FOR ECOMMERCE: FORMATS, COSTS AND WHEN 3D BEATS FILMING
A product page can only say so much in stills. Video is where the thing moves, opens, folds, fits in a hand and turns out to be the size you thought it was. It is also where a lot of budget disappears into a two minute brand film that nobody watches to the end. The short version. Most catalogues need … Read More
FURNITURE INDUSTRY TRENDS: WHAT CHANGED AND WHAT SELLS IN 2026
According to Market Monitor Consumer Durables, there was a large number of bankruptcies and closings in 2016 among the furniture stores. And that when the housing market situation is excellent, private consumption – high and the wages – growing. With all these factors, furniture businesses should be thriving!
3D MODELING USES: 9 INDUSTRIES THAT CANNOT DO WITHOUT IT
3D modeling uses are near-infinite – CGI created entire new industries and revolutionised existing ones. Some can say that 3D modeling and animation permeate every facet of our everyday lives, and looking at existing VR technology and advent of AR just around the corner, it’s hard to disagree with that.