3D PRODUCT PHOTOGRAPHY: THE TWO ROUTES AND THE SEVEN SHOTS THAT SELL
NewsThe two things 3D product photography means, turntable rigs and rendered photos from a 3D model, which route fits which brand, and the seven shots a store page needs....
MARKETING A PRODUCT LAUNCH: 7 TIPS FOR A SUCCESSFUL RELEASE
NewsMarketing a product launch is an exciting and responsible moment for any company. Sometimes it’s similar to casting a die, sometimes it is thoroughly planned - but it is always a stepping stone for a business....
POLYGON MODELING VS SPLINE: WHAT’S THE DIFFERENCE?
NewsPolygon modeling and spline modeling are two most commonly used approaches to creating 3D objects. Both options are capable of producing high-quality three-dimensional models, but what are the differences between them?...
AUGMENTED REALITY MARKETING: FORMATS, EXAMPLES AND WHAT IT COSTS
NewsAugmented reality marketing has made a spectacular entrance into the furniture business with the industry giants such as IKEA, Wayfair, Ashley furniture, Houzz, even Amazon. And as sales figures show, these companies were extremely...
PRODUCT SHOTS VS LIFESTYLE IMAGES FOR FURNITURE: WHICH TOOL TO CHOOSE?
NewsProduct shots and lifestyle 3D imagery are an effective instrument to showcase and promote the furniture. Product Modeling allows to get the most advantageous view of an object, with a perfectly chosen background and without any...
FURNITURE RENDERING: WHAT IT COSTS, HOW IT WORKS AND WHEN IT BEATS A PHOTO SHOOT
News3D product rendering and furniture photoshoots are basically two different ways to get the same thing: impactful visual materials for a furniture collection. For upon the first impression literally depend the purchase....
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